“Imagine it’s the third of June, 20:45h, you open up a refreshing beer, in the background the Champions’ League Anthem, the match of the century begins. Now think that just with one move, putting on the Virtual Reality glasses, you can be right inside your team’s changing room, listening to the last words of the coach right before the match, the last orders, feeling the tension…”

This is how Darío Ávalos, our CEO at Animatoon Studio, opened up Playstation’s talk at the #MSFBCN, celebrated last 24th of May at the Tivoli Theatre of Barcelona. It is, with no doubt, one of the most renowned and influential events in the industry, especially for those who are part of it and follow the latest and most innovative trends in the field of growing, marketing and sales strategies.

During the talk, Darío Ávalos gives us some interesting information on this new communication language and its applications. Discover the Virtual Reality of Playstation in the video of the event.